Today, Silandro/Schlanders in Italy, Caldas da Rainha, in Portugal, and Barcelona, in Spain, have been named as the 2026 European Capitals of Small Retail. The awards recognise small, medium, and large-sized cities that excel in supporting small retailers and vibrant city centres in 4 key areas: sustainability, entrepreneurship/community engagement, digitalisation, and urban vitality.
This important recognition will elevate the role of small retailers as a vital source of local income and community life. It is reinforced by targeted financial support that promotes cities’ best practices in creating environments where small retailers can not only survive, but grow and thrive.
The winners were chosen from among 28 cities across 13 countries that applied for the award. They impressed the European jury with their ambitious programmes for 2026 and strong potential to serve as role models in creating a vibrant and supportive environment for small retailers. 9 other cities chosen as finalists will participate in an exchange programme that will connect local authorities, businesses, and small retailers to stimulate innovation and collaboration.
Stéphane Séjourné, Executive Vice-President of the Commission, said: “Small retail is central to the economic and social fabric of our cities. The winning cities show how small retailers can serve as the anchor for creating vibrant neighbourhoods, preserving cultural identity, and building economic resilience.”
The initiative was proposed by the European Parliament, following a citizens’ petition.