“Not everybody is fully signed up to that strategy,” the senior party figure quoted above said.
There is a “general unrest about the ‘let’s grab any passing headline we can, regardless of how closely it aligns to our values or our broader messaging’” approach, that figure added.
“It’s not all about how many podcasts you’re on, how many times you get photos on the front page of whatever newspaper tickles your fancy,” the Lib Dem MP quoted above said.
Sean Kemp, a former Lib Dem head of media, cautioned: “The coverage is no good if it’s coverage that actually loses you voters.”
Right man for the job
Davey will have been leader for six years in August, and now some in his party are privately questioning if he is the right person to lead them in the long run.
“If we don’t make the size of gains that we thought we were going to, then I think some of the unease that’s being expressed behind closed doors might well be” made public, the senior party figure said of the Lib Dem local election result.