Business News
A greater focus on lower-priced menu offerings in the U.S. helped McDonald’s accelerate growth last quarter.
02/12/2026, 03:5602/12/2026, 03:56
In the US market, like-for-like sales increased 6.8 percent year-on-year. Analysts on average had expected an increase of 5.4 percent. At the same time, US business was slowed by an outbreak of coliform bacteria in the same quarter of the previous year.
A McDonald’s branch in Los Angeles.Image: keystone
Global like-for-like sales grew 5.7 percent. An average increase of 3.9 percent was expected on the market. The quick-service restaurant group’s global quarterly sales rose by ten percent year-on-year to seven billion dollars. The bottom line was a profit of $2.16 billion, seven percent more than a year earlier.
McDonald’s and other fast food chains began offering cheaper menu bundles starting at $5 in the US market. The reason was that people with lower incomes had noticeably reduced their spending at fast food restaurants given the high cost of living. McDonald’s boss Chris Kempczinski emphasized that they had listened to customers. (sda/dpa)